Senior management, together with Min-Li Tan and Allan Wu, Panel Advisors of Sky Premium, raised a toast to signify the launch of Sky Premium
Singapore’s first exclusive privileges club, Sky Premium announced their official launch this Thursday. Sky Premium is a bespoke lifestyle brand that curates exclusive experiences and merchandises across travel, dining, shopping and wellness for the discerning while also providing members with insider knowledge about local and international premium offerings. Sky Premium seeks to encourage members to pursue their dream life, also known as The Good Life. It is also Singapore’s first exclusive privileges membership club. Boasting a robust portfolio of over 200 carefully selected merchants across Travel, Wine & Dine, Shopping and Wellness, the perks and privileges provided by each merchant is exclusive and unique to Sky Premium members.
Sky Premium had successful operations in Japan, with over 15,000 members and following the launch in Singapore, Sky Premium is looking to the future with expansion plans across South East Asia in 2019.
Some examples of Sky Premium’s merchants are:
Travel |
Banyan Tree Group, Antartica XXI, White Shark Projects |
Wine & Dine |
BAM!, The Lighthouse, Peach Blossom |
Shopping |
Style Tribute, Artisan of Sense, Charlotte Puxley |
Wellness |
Spa Infinity, Aileron Wellness, Bbounce |
Some examples of privileges are:
- Enjoy complimentary Platinum Emporium Shokuhin membership.
- At BAM! restaurant, members have access to the best table, personal greetings from the Head Chef, complimentary BAM!’s Exclusive drink, Minanogawa Shiboritate Junmai Ginjo, and complimentary amuse-bouche for each guest at the table.
- At Spa Infinity, members get to enjoy beauty and wellness services at members-exclusive prices
Beyond merchant privileges, Sky Premium also features an E-store where members can shop for apparel and accessories from luxury brands such as Fendi, Prada, Alexander McQueen and Hoorsenbuhs, to name a few. Aside from seasonal favourites, the store will also feature limited edition and off-radar pieces. In addition to fashion, members can also buy fresh gourmet produce that will be air-flown in direct from internationally renowned markets such as the Tsukiji market in Japan.
A GATEWAY TO INSIDER KNOWLEDGE
Access to the Sky Premium platform is via its website or its app, both of which enable members to easily identify, distill and bookmark merchants based on location and other toggles. Members can be privy to a cheat sheet on the industty’s latest happenings with Sky Premium’s monthly newsletter. It provides an update to members on the latest merchants available on its platform, insider content and insights on the latest and fanciest. Through the respective portals, members can earn a spot on the by-invite-only guestlist for a lineup of dosed-door and exclusive events organised specially by Sky Premium. These include masterdasses (e.g. an organic kimchi-making workshop by gourmet grocer) and prestigious members’ parties such as cruise-ship soirees, fashion shows and more.
BESPOKE LIFESTYLE BRAND CONCEIVED IN SINGAPORE
Sky Premium started with an aim to help people elevate their lifestyles by increasing the accessibility of exclusive experiences and merchandise to its members. They encourage members to pursue their dream life which they called The Good Life. While headquartered in Singapore with 30 employees, operations first took place in Japan where the service was offered to members by-invite-only. With its success in Japan with over 15,000 members, Sky Premium started building its Singapore operations in late 2016 focusing on bringing The Good Life to people living in Singapore. Now, in 2018, Sky Premium Singapore is officially launched with plans to expand to other markets in South-East Asia from 2019. Sky Premium also partners with Medecins Sans Frontieres (MSF) to provide medical assistance to people affected by conflict, epidemics, disasters, or exclusion from healthcare.
HOW TO LIVE THE GOOD LIFE
Sky Premium is committed to bringing the good life to everyone and for a yearly membership price of S$1,200. One simply has to register for membership via the Sky Premium website: www.skypremium.com.sg. Membership comes with a welcome package, that includes an authentic gold-plated membership card, full access to Sky Premium offerings. Sky Premium also boasts a unique loyalty programme where dose to all bookings, reservations or purchases made on the platform will entitle members to Sky Dollars which they can use to offset future purchases. 1 Sky Dollar is equivalent to 1 SGD.
For more information about Sky Premium, visit www.skypremium.com.sg
The official Sky Premium handle for Instagram @skypremiumsg and for Facebook, it is www.facebook.com/skypremiumsg
#SkyPremiumSG and #SkyPremiumGoodLife
Official website: www.skypremium.com.sg