Singapore and Japan ranked at number one in terms of travel freedom

Henley Passport Index


Did you know that Singaporeans hold the most powerful passport in the world?


In the recent Henley Passport Index released by Henley & Partners, Singapore and Japan ranked at number one in terms of travel freedom.


This means that citizens of Singapore and Japan may have the most powerful passports in the world, granting them visa-free travel to most countries in the world. But were these countries also popular travel destinations?


Socialbakers, the world’s leading Social Media Marketing platform, looked into the most popular destinations for tourists this past Summer, based on Facebook check-ins. Here’s what we found:

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Surprisingly, the countries with the most powerful passport – Singapore and Japan – were nowhere in sight in the top 50 destinations, with Japan coming in at #78 and Singapore at #124.


According to data analysed by Socialbakers, Hong Kong was the most visited destination this past Summer, followed by South Africa, Russia and South Korea and Bangladesh clinching the top five spots. The destination that was consistent on both rankings was Malaysia at #9.


Socialbakers is the trusted social media management partner to thousands of enterprise brands and SMBs. Leveraging the largest social media data-set in the industry, Socialbakers’ AI-powered social media marketing suite helps brands large and small ensure their investment in social media is delivering measurable business outcomes. With over 2,500 clients across 100 countries, Socialbakers is the leading social media management platform, tracking 10 million social profiles across all major social platforms including Facebook, Instagram, Twitter, YouTube, LinkedIn, Pinterest, Google+, and Socialbakers has been a Facebook Marketing Partner since 2011, a Pinterest Marketing Partner since 2017 and a LinkedIn Marketing Partner since 2017. For more information, visit

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