Jackson Wang wears the classic Ray-Ban Aviator

Ray-Ban, one of the world’s most popular eyewear brands, announced today that the all-round musician Jackson Wang is appointed as the brand’s global ambassador.

Ray-Ban has recently launched a global new brand campaign, #ProudToBelong, a celebration of human moments that connects us to find our sense of belonging through emotions that we relate to: Vulnerability & Empathy, Passion & Joy, and Confidence & Pride.
Among these feelings, passion is one of the strongest and Jackson Wang is the perfect embodiment of such passion. The proof is in his journey from being a successful athlete to musician, and more.

“I am very proud to partner Ray-Ban, a brand that never conforms to so-called fashion trends but has been pioneering with counterculture stylishness and technical innovation.” said Jackson Wang, Ray-Ban Global Brand Ambassador. “Even more exciting, this is just the beginning of my journey with Ray-Ban. Stay tuned for more exciting news to be unveiled.”

Born in Hong Kong, Jackson Wang was once an award-winning fencer. His multi-cultural life experience represents new generations in Asia. Since the start of his music journey, he has been gleaning outstanding achievements and became an influential musician in Asia. A key member of Team Wang, Jackson works closely with his team members who share his strong passion for music.