Singapore Airlines today unveiled its highly-anticipated new cabin products which
will be fitted to its Airbus A380 fleet starting from next month, following an
extensive four-year development programme.
Riding on the theme of “Space made personal, experience the difference”, the new
cabin offerings provide more space and privacy in all classes, featuring intimate
and bespoke elements designed especially for the Singapore Airlines customer.
The new cabin products will enter service next month on the first of five new A380
aircraft entering the fleet. Retrofit work will also take place on 14 existing aircraft,
to ensure product consistency across the Airline’s entire A380 fleet.
The new Singapore Airlines A380 will be configured with 471 seats in four classes,
featuring six Singapore Airlines Suites and 78 Business Class seats on the upper
deck, as well as 44 Premium Economy Class seats and 343 Economy Class seats
on the main deck.
The research, design, development and installation of the new products on 19
Singapore Airlines A380s represents an investment of about USD850 million.
With six Suites tucked spaciously within the front cabin of the upper deck,
customers will experience a sense of exclusivity and intimate privacy aboard the
Behind its artistically-designed sliding door lies a personal oasis complete with
lavish furnishing and finishes. Each Suite is furnished with a separate full-flat bed
with adjustable recline and plush leather chair, enabling customers to lounge
comfortably in the chair or rest in bed without the need to convert the bed from a
sitting position. For couples travelling together, the beds in the first two Suites of
each aisle can be converted to form a double bed. When not in use, the bed can
be stowed completely, creating even more personal space within each Suite.
Each seat is upholstered by world-renowned Poltrona Frau in fine leather, and is
fully adjustable using an electronic control side panel which can accommodate a
variety of sitting and lounging positions. The swivel capability of the chair
(between 135 and 270 degrees) with recline up to 45 degrees provides added
flexibility for dining and relaxation.
Each Suite also has a 32-inch full HD monitor that can swivel for the different
viewing angles in seat and bed modes, a full-sized personal wardrobe, customised
handbag stowage compartment, amenity box lined with soft leather, specially
designed carpet and a feature wall with mood lighting – all exquisitely crafted to
give a touch of luxury and intimacy.
The exclusivity of the Suites cabin is further accentuated by its two stylishly furnished
lavatories, one of which has a sit-down vanity counter.
The new Suites were designed by Pierrejean Design Studio and manufactured by
Zodiac Seats UK.
Designed by JPA Design of the UK and manufactured for Singapore Airlines by
JAMCO Corporation of Japan, the interior of the Business Class cabin showcases a
modern yet organic colour scheme featuring a selection of soothing and classy
leather and fabrics, in addition to lightweight carbon composite materials.
Measuring 25 inches in width, the Business Class seat, which has two side wings
for better back support, reclines directly into a comfortable full-flat bed (78 inches).
Customers may also stretch out fully in a ‘sun-deck’ position to watch movies on
the 18-inch high definition touch-screen monitor. The Business Class seat is
upholstered by Poltrona Frau as well.
A larger back shell on every seat creates a cocoon-like feel for more privacy while
the centre divider can be fully lowered to form double beds, making the two
centre seats an ideal choice for customers such as families travelling together.
A unique feature of the new Business Class seat is that it has a carbon fibre
composite shell structure, as compared to conventional aircraft seats which use
metal as the primary support structure. This thinner base structure allows for
better optimisation of the seat and creates more under-seat stowage space to
accommodate a full-sized cabin bag and laptop bag or handbag.
Seats in the Business Class cabin are arranged in a forward-facing, four-abreast
(1-2-1) configuration that offers all customers direct access to the aisle.
Other features include a business panel equipped with USB ports and in-seat
power, reading lights with adjustable brightness level, mood lighting, enlarged
dining table designed for flexibility in dining positions, as well as stowage space
for personal amenities with a thoughtful design that puts everything within easy
Premium Economy Class
Premium Economy Class comes with a contemporary and stylish design. Each seat
is 19.5 inches wide, with eight-inch recline and seat pitch of 38 inches. Customers
will be treated to an enhanced in-flight entertainment experience with the
provision of active noise-cancelling headphones and a sleek 13.3-inch full HD
Other features include a full leather finishing, calf-rest and foot-bar for every seat,
individual in-seat power supply, two USB ports, personal in-seat reading light,
cocktail table, and more stowage space for personal items.
The Premium Economy Class seat was manufactured by ZIM Flugsitz GmbH and
customised by design firm JPA Design.
The Economy Class seat, designed and built by RECARO, offers more space and
greater comfort through an improved design. Leveraging on advanced technology
and ergonomics, seats offer more legroom and back support, with a six-way
adjustable headrest with foldable wings. The Economy Class seat also features a
more contemporary fabric seat cover design.
An 11.1-inch touch-screen monitor eliminates the need for handsets and offers
more convenience to customers who wish to catch the latest movies on KrisWorld,
Singapore Airlines’ award-winning in-flight entertainment system.
Other features include a patented non-intrusive reading light installed underneath
the seatback screen, personal storage space for small personal items, a coat hook,
in-seat power supply and ergonomically designed footrest with adjustable
“The significant investment that we are making with the introduction of new cabin
products demonstrates our commitment to continued investment in products and
services, our long-term approach to ensure we retain our leadership position, and
our confidence in the future of premium full-service air travel,” said SIA CEO Mr
Goh Choon Phong.
“The new cabin products are the culmination of four years of work, involving
extensive customer research and close partnerships with our designers and
suppliers. We are confident that the results will genuinely ‘wow’ our customers,
and ensure that we continue to provide them an unparalleled travel experience.”
More information on the new cabin products can be found at