BEYOND THE VINES and THE CASETiFY CO-LAB: THE BTV HOTEL

beyond the vine

Beyond The Vines, the celebrated multidisciplinary design studio from Singapore, known for its playful yet functional lifestyle products and utilitarian ready-to-wear pieces, is proud to announce its collaboration with the esteemed lifestyle brand CASETiFY. This collaboration marks CASETiFY’s first design studio collaboration collection in Southeast Asia, setting a new precedent in the region’s design and lifestyle space.

The Beyond The Vines x CASETiFY collaboration introduces ‘The BTV Hotel’ – a collection that merges the comfort of home with innovative design, offering a glimpse into A World Beyond. The BTV Hotel embodies an immersive vacation experience, encouraging the community to check in, unwind, play, and truly feel a sense of belonging.

The BTV Hotel collection draws inspiration from the quintessential elements of a boutique hotel experience, reflecting serene luxury, personalised attention to detail, and an intimate ambience that invites relaxation and leisure. It stands as a celebration of the art of travel, with each design element, from porter hats to concierge desks, capturing the enduring charm and comfort of a well-stayed hotel. This collection is a passport to a world where good design not only looks splendid but also extends an invitation to a space that always welcomes you back.

This collection showcases an exclusive line-up, including:

Phone Cases:

BTV Hotel Phone Case
BTV Poolside Phone Case
BTV Deck Chair Phone Case
BTV Multi Deck Chair Phone Case
BTV Multi Heart Phone Case
BTV Elements Phone Case

Tech Accessories:

Cardholder Stand in BTV Elements and BTV Multi Heart designs
Snappy Grip Stand in BTV Big Heart and BTV Multi Heart designs
AirPods Case in BTV Elements and BTV Multi Heart designs

Customers will have the pleasure of selecting from various CASETiFY case types, each tailored to their individual needs within this collection.

Beyond The Vines has also designed a range of complementary merchandise that harmonises with the collection. This includes T-Shirts, Water Tumblers, Key Tags, and Bedroom Slippers designed to complete the homely experience.

Explore the Beyond The Vines x CASETiFY collaboration, a fusion of utility and contemporary design that brings the comfort and familiarity of The BTV Hotel into daily living.

The six designs will be available as wallpapers, allowing customers to carry a piece of the experience wherever they go. These designs can be easily obtained through a simple screenshot for use as phone wallpapers, and will be accessible on Beyond The Vines’

Instagram highlights.

The Beyond The Vines x CASETiFY products are priced from SGD50 to SGD99, while the Beyond The Vines merchandise is priced from SGD18 to SGD79. The collection will be available online at http://www.beyondthevines.com, www.casetify.com, and at selected retail stores starting from 15 March at 12 PM (GMT +8) onwards.

For more information, visit www.casetify.com or follow @casetify_sg on Instagram for the latest updates and announcements.

Discover Beyond The Vines (BTV) at the following locations in Singapore:

Beyond The Vines Design Store, Takashimaya S.C.

Singapore 391 Orchard Road Takashimaya Shopping Centre

Ngee Ann City #B1-42/46

Beyond The Vines Design Store, Funan Singapore

107 North Bridge Road, Funan #02-08

Beyond The Vines Design Post, ION Orchard Singapore

2 Orchard Turn,

ION Orchard #B3-11

Beyond The Vines Design Post, Raffles City Singapore

252 North Bridge Rd, Raffles City #02-08B